Interesting reading from a Google publication directed toward their UK clients. Check out some of the articles highlighted below this quote from the Think Quarterly home page.
Like most companies, Google regularly communicates with our business customers via email newsletters, updates on our official blogs, and printed materials.
On this occasion, we’ve sent a short book about data, called Think Quarterly, to a small number of our UK partners and advertisers. You’re now on the companion website, thinkquarterly.co.uk (also available at m.thinkquarterly.co.uk, if you’re on the move).
We’re flattered by the positive reaction but have no plans to start selling copies! Although Think Quarterly remains firmly aimed at Google’s partners and advertisers, if you’re interested in the subject of data then please feel free to read on…
Some of the articles in this inaugural issue:
A Data State of Mind
Data superstar Hans Rosling explains why a fact-based worldview will transform your business.
Lunch with Hal
Hal Varian, Chief Economist at Google, sinks his teeth into data obesity and how to treat it.
Soft Values, Hard Facts
Peter Kruse has developed a tool that can tap into the intuitive beliefs that drive social change. By accessing the parts other data can’t reach, it offers you the most valuable insight of all: what’s coming next.
Simon Rogers picks the 10 best places to see ‘sexy’ data online.